Hi there,
A reminder that we are running webinars starting this week to help you upskill during these difficult times.
The sessions are free and anyone is welcome, so feel free to share with anyone who may find them valuable.
We have some great speakers lined up for our first sessions but welcome your feedback on what would be helpful for you as we hope to bring you what you need most in these times. Email Meg your thoughts or tips: meg@skedsocial.com.
Upskill & chill with us
Each webinar runs for 30 minutes plus 15 minutes at the end for Q&A, and will be facilitated by Meg Coffey from Coffey & Tea, a marketing agency based in Perth, Australia. Feel free to shoot through any questions for our speakers before the sessions as well.
Here are the sessions lined up so far:
1. Communicating in uncertain times: a frank chat about brand messaging and keeping in touch with customers in the time of COVID-19
A frank conversation about how brands can communicate during the pandemic, and how to draw the balance between addressing the issue upfront and not coming across as "taking advantage" of the situation.
Confirmed speakers (so far!) for this webinar:
- Matt Rosich, CMO at Close Comfort, a national consumer goods company
- Meg Coffey, MD of Coffey & Tea, a marketing agency based in Perth, Australia
- Hugh Stephens, founder of Sked Social.
Register for Commmunicating in uncertain times here.
AEST: Weds 1 Apr 10am / US Eastern: Tues 31 Mar 7pm / GMT: Tues 31 Mar 11pm (view in your timezone).
2. Tips and tricks in travel and tourism: what do we do when nobody is allowed to travel, and how do we survive as an industry?
The tourism and travel sectors have been decimated by travel lockdowns globally and reduced domestic travel. What does that mean, and what content can you share when people can't visit, and it's uncertain when they can?
Confirmed speakers for this webinar:
- Sonia Beckwith, General Manager at Live Ningaloo, a tourism operator in Exmouth Western Australia
- With more coming soon…
Register for Tips and tricks in travel and tourism here.
AEST: Fri 3 Apr 10am / US Eastern: Thurs 2 Apr 7pm / GMT: Thurs 2 Apr 11pm (view in your timezone)
3. Shopping ain't what it used to be: turning commerce on its head
eCommerce is one of the few sectors that might see improved sales during these times, while at the same time fashion and retail businesses are closing stores. How do you handle this shift from offline to online?
Confirmed speakers for this webinar:
- Tim Doyle, founder of Eucalyptus (healthcare eCommerce brands like Kin Fertility and Pilot) – previously Head of Marketing for online mattress company Koala.
- With more coming soon…
Register for Shopping ain't what it used to be here.
AEST: Wed 8 Apr 10am / US Eastern: Tue 8 Apr 7pm / GMT: Tue 8 Apr 11pm (view in your timezone)
Can't make it?
If you can't make it and would like to receive the recording, please register anyway and we will send a recording after the session.
We'll keep the page below updated with additional sessions and our speakers as they are planned:
Thanks and best wishes,
Hugh & the Sked team.
PS: some exciting new features coming out for you in Sked –
LinkedIn publishing has just been launched.
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